Things change, but you alreay know that. People say that everything changes, even marketing, but there is something that won’t change and that is WOM. As you can see from the following clip, media has changed, messages have changed, consumers have changed but there is a principle that still stands. I’ll let you discover while watching this. Enjoy!
Ti-a placut ... atunci citeste si asta:
February 18, 2012 -- Blonda, mortul si uleiul – strategie de pomana! (3) In urma cu ceva timp am deschis o serie de posturi in care criticam lipsa de creativitate si impotenta strategica a unor asa-zisi publicitari. E drept...
March 9, 2011 -- Reguli despre cum sa NU faci campanii pe Facebook! (10) In primul rand, asa cum recomandam si in prezentarea de la SMS Iasi, e bine ca atunci cand vrei sa folosesti facebook-ul ca instrument de comunicare d...
February 10, 2010 -- Despre reclamele de la Super Bowl 2010 (8) Inca de cand eram in facultate auzeam povestile despre megapreturile platite pentru spoturile difuzate in timpul Super Bowl-ului. Pentru cine nu stie ...
November 26, 2009 -- Despre impotenta strategica si creativa (17) Ieri ..., da ieri, m-am intalnit cu colegul meu Vali Mazareanu pe holul facultatii care m-a intrebat cand am de gand sa scriu despre reclamele de la A...
Nascut in Sibiu, crescut in Sibiu, Piatra Neamt si Bacau, actualmente iesean de conjunctura.
January 12th, 2009 at 10:00 am
Nice presentation and a good explanation of nowdays changes in … everything. Well done
January 29th, 2009 at 9:24 am
Quite interesting indeed. Nice video.
March 6th, 2009 at 6:27 am
You made some good points there. I did a search on the topic and found most people will agree with your blog.