Well, you know the big scandal between Formula 1 drivers of McLaren-Mercedes Team, Fernando Alonso and Lewis Hamilton. It seems that all that is related to this commercial that they shot together with former McLaren driver Mika Hakkinen (currnetly in DTM – a kind of german NASCAR).
You know how Fernando Alonso is threatening that he will leave the team if he doesn’t get special attention from his boss, Ron Dennis. And you also know that Vodafone is the team’s main sponsor this season and has a campaign that is present in Romania. Yeah, that’s right, this one “Would you like to know how it feels at 300km/h?” Well it also has other campaigns such as this one
or this one
Now imagine that he leaves the team. Who do you think would have to suffer more? Who loses more money? How would that affect Vodafone’s corporate image?
I also ask you this? Why do you think he hasn’t left already? Is it because of his boss prayers or because of a clause in his advertising contract with Vodafone?
I wonder …