Marketing in cuvinte si imagini

Blogul lui Adrian Monoranu

  • Acasa
  • Despre autor
  • Contact

The Dodge Nitro give away campaign!

Scris de Adrian Monoranu pe 6 martie, 2009 Un comentariu

As you have probably have found out, Dodge is giving away a Dodge Nitro. All you have to do is guess or find out where is the car parked and sign up for the prize. Of course I think there will be a contest and the winner will get the grand prize. Anyway, because they needed to spice up the campaign a little bit they hired a tiny stripper to dance around the car one day and this is genius, I think. Mihaita the dworf stripper is the perfect way to show the contrast.

Dodge Nitro is not a very big car. It’s a jeep but it’s not seen by the customers as a real 4×4 vehicle. People see it more like a small SUV for easy roads. They needed to show that this is a wrong perception and what better way to do that besides contrast. Tiny guy makes the car look really big. Somehow there’s a humouros way of suggesting this contrast because people can observe Mihaita’ sizes quite easy and that makes the clip funnier. Everybody knows this is a joke but at the same time it’s a great way to bring the size of the care into the consumer’s attention.

Final word … I like it! 🙂

More from my site

  • Un exemplu „free bad PR”Un exemplu „free bad PR”
  • HoHoHo 2 – O loterie de familie adica o comedie reusita.HoHoHo 2 – O loterie de familie adica o comedie reusita.
  • Cum se vand corect piesele auto in online.Cum se vand corect piesele auto in online.
  • Pepsi light takes on women!Pepsi light takes on women!
  • O categorie care da batai de capO categorie care da batai de cap
  • Unde se pot face cursuri de marketing?Unde se pot face cursuri de marketing?
  • Facebook
  • Twitter
  • LinkedIn

Din categoria: advertising, Idei genitale, Marketing Etichete: damundodge, dodge, mihaita stripper pitic, nitro

Comentarii

  1. eMagie a zis

    12 martie, 2009 la ora 11:55 am

    Pacat ca strica imaginea masinii

    Răspunde

Scrie un comentariu! Anulează răspunsul

Acest sit folosește Akismet pentru a reduce spamul. Află cum sunt procesate datele comentariilor tale.

Aboneaza-te

Monoranu.ro este accelerat de Simplenet – găzduire web optimizată pentru WordPress.

Portal de Shopping Online

Confidențialitate și cookie-uri: acest sit folosește cookie-uri. Dacă continui să folosești acest sit web, ești de acord cu utilizarea lor.
Pentru a afla mai multe, inclusiv cum să controlezi cookie-urile, uită-te aici: Politică cookie-uri

Blogroll

  • Alex Mazilu
  • Bradut Florescu
  • Cismaru
  • Cristi Nistor
  • Long Way to London
  • Marius Sescu
  • Roxana Radu
  • Tudor Iacob
Licenţa Creative Commons
Marketing in Cuvinte si Imagini de Adrian Monoranu este licenţiat printr-o Licenţă Creative Commons Atribuire-Necomercial-FărăModificări 3.0 România .

Articole recente

  • A invata vs. a descoperi.
  • Am bagat bani la Caritas.
  • De ce este brandul mai important ca oricand?
  • Invatarea inseamna progres!
  • Mai lasa si capul jos cateodata.

Comentarii recente

  • bConnected (1 comments) la Vlogging-ul nu e deloc usor.
  • lazar lila (1 comments) la Defectiuni, reparatii, centrale termice, service si forumuri
  • Boiteanu Gheorghe (1 comments) la Defectiuni, reparatii, centrale termice, service si forumuri
  • Carmen (1 comments) la Defectiuni, reparatii, centrale termice, service si forumuri
  • Adrian Monoranu (1 comments) la Nu exista pasiune pe linie.

Etichete

2009 advertising alegeri Aniversare bere blog bloggeri Blogging brand Bucuresti campanie comportament concurs criza educatie eveniment facebook feaa fotbal grecia hangouts iasi Marketing naming online palas iasi palas mall PR prezentare publicitate reclama reguli review romani romania schimbare shopping social media spot strategic planning strategie studenti Vacanta viral vodafone

Copyright © 2021 Adrian Monoranu