Marketing in cuvinte si imagini

Usualy I don’t show TVC’s only because I like them but from time to time I make an exception from that rule and I bring you a clip that has made me smile. Not because it dementialy funny but because it’s very well done. In fact, the whole new communication strategy for Romtelecom, ClickNet and [...]

This week The Champions League has started again. Last night I saw a very boring match between Inter and Manchester and right now I’m watch my favourite team Real Madrid against Liverpool. And because I’m watching football I’m also being informed that some rules might change real soon. As I’ve been hearing it seems that [...]

There is an official press release and you can read it below. It’s written in romanian and I decided to leave it like this because it’s not nice to translate stuff like this. Clubul Oameni din Online organizeaza la Iasi in 7 Martie 2009 Career Day, un eveniment pentru studentii si tinerii care isi doresc [...]

Last evening I was surfing the stores in Iulius Mall Iasi, and at some point I entered the Zara Men sector. Eversince Zara and all the affiliated brands came to Iulius Mall there is like a fresh breath of merchandising air. A new way of presenting the products comes to change the consumer point of [...]

A few months ago, Toni Delaco was visiting a school somewhere in Romania and was stating a clear message “eat cheese!” Children were absolutely charmed by his bodybuilder thug and this helped him make it to the second clip . Now Toni Delaco uses his thugs to testrun Delco products (processed cheese with different flavours) [...]

Due to financial crisis reasons, supermarkets in Ro and all over the world seem to increase communication in order to re-gain or retain customers. In Romania one of the retailers that is loosing serious ground is Billa. Although they hold a pretty strong marketshare other retailers have incresead their marketing efforts and now it seems [...]

Yep, I have joined the competition. So if you like my blog then vote for me in the Best Personal Blog and Best  Communication (media and advertising) Blog. You can do that by clicking on the banner on the right sidebar or you can go directly on the RoBlogFest website and browse the categories. I [...]

Well it seems that lately robbers are more and more daring. I am watching TV and I see that a bank has been robbed at gunpoint in ClujNapoca and the robbers left on foot with 60k euros. I say damn! I wonder how long will it take untill we will be robbed on the streets [...]

A few weeks ago I was talking with my friend George about his project called “Zilele Cinematografiei Portugheze” (you can read everything about it on the official website here). Of course, there is always the most discussed subject know as “lack of interest” both from sponsors and from the general public. In order to create [...]

We have an official poster for the event as you can see in this post. Feel free to borrow it from here and post it on your website if you want to promote this event. Also we have decided to change our plans a bit due to lack of sponsors. So here goes. We decided [...]

We have decided to affiliate pur event to the ww one so it will take place on the 12th of february (that’s next thursday) at 7 p.m. at CCS in the foyer. (Casa de Cultura a Studentilor in foaier). You can register here with your twitter profile but you can also bring a friend or [...]

A few weeks ago I was twittering about organizing a Twestival for the Iasi twitter-ers. Well, yesterday, since we had a blogmeet and therefore an opportunity to talk about this, we (me, @DanielDamian, @Haipa and a few more) agreed to make it real. So we created @iasitwest, the Iasi Twestival twitter profile which you can [...]

I guess today was a busy day. I had 2 meetings at school, an exam, blogmeet and a JCI meeting followed by a visit to a photo exhibition. I think what happened at school is pretty boring so I’ll tell about the blogmeet, JCI and photo show. First the blogmeet. It was nice and cozy. [...]

For the last two weeks since I’ve first seen this TVC ‘ve been trying to understand its message. Of course, they’re trying to focus on taste and this is probably why the main caracters are 2 tongues. Also the eye character is meant to mark the difference between what you see and what you get. [...]